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Overview

The Product Content Policy (“Policy”) ensures that all content relating to products listed for sale on Platsify (“Product Content”) complies with the rules set out in the Community Guidelines.

This Policy includes product content posted on Platsify, such as product images or information displayed on product pages and content on shopping and review pages

This Policy includes product content posted on Platsify, such as images, content displayed on product pages, Platsify shopping, product review pages, or on any other platform where such content references Platsify (“Related Platform”), such as Platsify advertising on social media platforms; and through any form of communication, including but not limited to images, videos.

Policy

Vendors must guarantee that product content on Platsify and related platform:

  • Thorough, accurate, and not misleading.
  • Does not include, connect to, promote, or mention the following: Obscene or vulgar content, offensive content, use of discriminating language, spam.

Enforcement

Vendors who violate the policy may receive one of the following consequences:

  • Product deactivation or blocking.
  • Lower search ranking.

Penalties will be based on the severity of the violation, Platsify will base on the following factors to decide:

  • Whether the violation has had a serious impact.
  • Whether the violation is repeated.

Policy Compliance

Table below provides guidelines on how to ensure policy compliance

Content Requirement
Product image
  • Clear image of product
  • Do not include irrelevant images, effects, or over-exaggeration
  • Do not include any “before and afters”, and/or testimonials
  • Do not use GIFs
Product name
  • Be direct and factual
  • Include only relevant keywords
  • Must be accurate and relevant to the product listing
  • Do not contain duplicate keywords
  • Do not contain brand names unrelated to the product
  • Do not contain special characters (e.g. emojis and any other special symbols)
  • Do not make comparisons or 100% performance promises (e.g. this product is better than Brand A)
  • Do not contain promotional information (e.g. "Free shipping", "In stock", "Hot sale", etc.)
Product description
  • Be accurate, clear and concise
  • Do not include any competitive information
  • Do not exaggerate the product's benefits
  • Do not include any offensive images or keywords
  • Product dimensions and weights must be accurately measured

Situations you should avoid to ensure product content is accurate, complete and not misleading:

  • False or misleading content intended to attract customers
  • Lack of product information: Omitting information about side effects when using the product
  • Use competitive comparisons
  • Product price is not suitable: Products are priced inflated or listed at very low prices to attract more traffic and have no intention of selling at this price
  • Using incorrect variations
  • Fake discounts: Increase the selling price so that customers perceive the discount or savings as greater than usual
  • Impersonation
  • Modify product information: Changing the product content on a previously created product to another product or model to create a completely different product, confusing customers

What are the Product Content Policy?

In order to give the greatest experience for our vendors, we carefully monitor our products based on a variety of parameters. This is to ensure that all online products appeal to clients and perform properly.

Possible consequences

In the Product Content Policy, we monitor low-performing products and disable their display on the website. The purpose is to give vendors time to adjust content, images and re-enable the products later.

When will a product be unapproved or approved but disabled?

Vendors who violate the terms listed above will be notified of any unapproved or undisplayed products, but will not provide further explanation. Vendors may edit or appeal the decision. We will conduct a one-time review of the matter. The decision will be final.

How to improve the quality of Product Content?

Required parts: Make sure to fill out all of the required fields. Required fields are indicated with a red "*". Also, make sure you fill out all of the fields that will provide your consumers with additional information.

Product photo: If you have a product with different colors, include images of all varieties. Furthermore, the photographs must be of decent quality.

Product description: The product description should contain at least 50 words. You can describe the product's key features, materials, and other relevant details. In addition, the "short description" fields should provide a summary of the description.